Talking about vertical fields and subdivisions

April 30, 2023

The most successful Sina Weibo has become the most suitable platform for grassroots media growth. Not only do the stars not forget the bib every day, but many grassroots stars are active in their dreams. Its open platform has also attracted many excellent developers to develop applications for it. Even the QQ Empire's Tencent Weibo can't shake Sina Weibo's leading position.

Sina Weibo's positioning is biased towards media. The name "fans" determines the elevation angle of 45 degrees, and Tencent's positioning is more important than the communication between friends. From this point of view, the microblog of each portal site can be said to belong to the vertical domain in a strict sense.

What is a vertical segmentation area?

Simply put, vertical refers to vertical extension, rather than horizontal expansion, and subdivision is in the vertical industry sector, and then select the main business development. Taking dance as an example, dance is a vertical field, which can be subdivided into Latin dance, jazz dance, belly dance, pole dance, etc. The short-cut dance short video is obviously growing on the platform such as the US beat, and it is more easy to get attention.

I checked it, and now Baidu has no encyclopedic explanation for this word. This is actually very well understood, that is, in a large field, vertically subdivided into small areas.

For example, in the health field, this is a big deal, and then below it, it can be extended to more specific secondary areas, such as health, disease, medical care and so on.

Of course, this is not enough to subdivide, because a health industry is big enough, and such a big cake will not wait for you to eat yourself, the competition will be very intense.

Since the subdivision is to avoid competition, the more subdivided the better, but some people will say that if it is too small, is there no market? There is no market, it is not decided by you to open a mouth, but to judge according to data analysis!

Talking about vertical fields and subdivisions

The emphasis on vertical segmentation has shown a clear trend in the early days of the media era. If you can't keep your ideas fresh, you don't have superb writing skills, or you don't have a celebrity aura guard, it's hard to get attention in the deep sea of ​​the media. It's hard to keep up, and it's harder to keep it. Instead, choose a segment and make an interest tag, even for niche groups, it's easier to succeed.

It’s hard to be a “food head”, but you can focus on a segment like the “Six Gods Lei Lei reading Jin Yong”, find the group of people with the same interests, and make a self-media that also sits on millions of powders. number. “Give up the big and whole ideas that should not be there, focus on the diverse needs of a group of people” and become the golden jade of many rising stars in the media.

Data analysis method

Analyze some B2B websites through SEO tools. From the data, we can see the amount of PC search and the amount of data collected by some keywords.

In this way, the demand and competition can be roughly judged, and then the authenticity of the Baidu index can be further verified, and the difficulty of competition can be analyzed through search.

Determined that there is real demand, and the competition is not difficult, you need to understand three aspects, if these three aspects also meet the standards, then you can start the project!

Talking about vertical fields and subdivisions

Process analysis

Once the project is confirmed, you can intercept the traffic through SEO, bidding, self-media, etc. Of course, it is best to get the test data and then start the bidding, so the risk is lower.

With the flow will come to the customer, then the design of the transaction process, sales letter, product copy, business bridge, etc., according to the actual situation to choose.

Now the whole Internet trend is developing on the mobile side, but it does not mean that there is no chance on the PC side. On the contrary, there are still many opportunities in some vertical subdivisions!

Plug-in Terminal Block

Plug-in Terminal Block

It is made of two parts of plug-in connection. One part compresses the wire and then plugs it into the other part, which is welded to PCB. The mechanical principle of the connection bottom and the anti vibration design ensure the long-term airtight connection of the product and the use reliability of the finished product. The two ends of the socket can be equipped with lugs, which can protect the lug to a large extent and prevent the poor arrangement of the lug.

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Plug-in Terminal Block

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