When I was a child, the television in my home was a square box. The picture was only monotonous black and white, but it brought us lots of fun. Today, TV products not only "changed" thousands of colors, but also reached a new level of clarity. Following 4K, Sharp announced the world’s first consumer-grade 8K TV in August this year, marking the 8K wave coming. At this moment when 4K is not yet fully popular, there are also some people who oppose it. It is too early to say that 8K is currently popular. From the technical point of view, since 8K technology already has the capability of landing on the consumer level, from the perspective of consumers, the increase in the level of consumption has caused some image quality enthusiasts to generate demand for 8K. At the same time, in life, including medical, education, entertainment and other aspects, the requirements for high-definition, but also let 8K further into our lives. For the true future technology, it will never be premature, and now is always the best time for its popularity, and so is 8K.
The technology has been Changshu 8K landing is already bound to believe that everyone now has knowledge of 4K, 4 times the definition of 1080P, won the favor of many image quality enthusiasts. From a technical point of view, the difference in resolution is actually the number of pixels arranged in the same size. I believe everyone has felt it. There were many “mosaicâ€-blurred points in the TV picture seen ten years ago. In fact, this It is the reason why television lacks resolution. The current 4K TV resolution can reach 3840*2160, which is equivalent to “stuffing†8.3 million pixels on the screen. A large number of pixels can create detailed and rich images with clear images. However, the number of pixels in the 8K is equivalent to 4 times the number of 4K, but in the same screen size, it has to put in as many as 33 million pixels, which is quite high compared to the 8K of the 4K panel. Technical Difficulties. This is already a very high challenge for the production of panels. However, with panel makers such as Foxconn and BOE gradually mature in the 8K panel technology, 8K mass production can be realized.
In the first half of this year, the 10.5 generation line established by Sharp SDP to invest 61 billion yuan in Guangzhou has started construction. From 2019 onwards, it will begin mass production of 8K ultra-high-definition image LCD panels. BOE also advanced the 10.5 generation line that should have been put into production in 2018 to December of this year, and will mainly produce 8K panels and oversized panels. The 8K panel with mass production capacity is not only the “promotion†of major panel makers for their own brands, but also indicates that the technical difficulties of 8K panels have been completely overcome, and it also marks the maturity of 8K at the technical level while advancing. 8K television officially landed, further allowing 8K's popularity has a certain "material basis."
Solve the problem of improving the content-end industrial chain In the process of popularization of 4K, the lack of content has caused many consumers to often question whether they have a higher display effect in the face of 4K, and the content played is still ambiguous. It is for this reason that the popularity of 4K TVs was once low, and with the recent expansion of content and the increase in product coverage, the penetration of 4K TVs has risen further. After experiencing the popularity of 4K, less than the popularity of 8K, some television manufacturers not only start from the product technology, but also in the vertical field layout, to solve the 8K content, editing, transmission and other aspects of the problem.
In this year's Sharp 8K TV conference, it was mentioned that the content end is perfected, and 8K resolution video content can be enjoyed at the same time when the popularity of 8K TV starts. Sharp recently announced that it will release the world’s first 8K professional broadcast camera at the end of December this year, and will lower its price through a powerful vertical industry chain. Compared to previous 8K cameras produced by RED and other manufacturers, Sharp has reduced the cost through Foxconn's production capacity, and the relatively affordable price will allow 8K to further expand its content. In the Rio Olympic Games in 2016, Japan’s NHK will use the 8K format for live broadcast for the first time, and will achieve full-scale 8K adoption by 2020, which will drive the popularity of TV products through advances in content.
With the advent of the 5G era, 8K's future development is bound to have advantages. At present, 5G is not a distant concept. After the technology matures, it may be ready for business use next year. Although the 8K can have a considerable advantage in display, but each frame 120 resolution resolution up to 33 million pixels of the picture, this video memory will reach a staggering number, the current 2.4G wireless network is difficult to bear 8K is too large volume of". The arrival of 5G broke this barrier. The download speed of 5G in the theory can reach 1.25GB/s, efficient transmission rate, and fertile soil for 8K to enter life.
The demand for life will inevitably result in a double 11 and the large-screen TV sales are extremely hot. It also reflects the needs of consumers for large screens and high-end products. When 4K appeared, it attracted the attention of a large number of consumers. On the basis of the gradual improvement of hardware level, the improvement of image quality is imminent. For manufacturers, prices are no longer the main cause of consumer purchases. The quality that TV shows can ultimately affect the desire of consumers to buy. At present, many TV manufacturers are marching toward high-end technology. As the soul of TV, the quality of the TV will undoubtedly directly affect the quality of TV products. Under such a premise, it is an inevitable trend for TV resolution to move to a higher level.
Higher-level resolution offers more than just visual enjoyment, but a "solution" to a new lifestyle. Although the picture quality under the 4K resolution is quite amazing, you can see the fine “grains†in the TV picture at a close distance. But for 8K, four times the 4K viewing effect completely eliminates these "particles", allowing users to watch from a distance away from the television arm, and even directly interact with the TV. According to a report from Nielsen, 75% of consumers in the first-tier cities originally intended to pay for technologically advanced electronic products. The new lifestyle brought by 8K technology is also a higher consumer demand for high quality of life. Therefore, from the perspective of consumers, the appearance and popularity of 8K TV is also the time.
There are many voices on the market, indicating that the emergence of 8K is too advanced, but in reality, this is just a sign that television is moving toward higher-level display technologies. In fact, last year Japan's NHK TV station conducted a pilot of the world’s first 8K TV program. In the triple drive of content, hardware and consumer demand, the arrival of 8K is no longer far away.
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